National Customer Service Week


National Customer Service Week is promoted and supported by the Institute of Customer Service, the independent professional body for customer service.

Taking place each year during the first full week in October, National Customer Service Week is about recognising the importance that customer service plays in the day to day environment of running a business.

It is easy for retailers to quickly forget that the service customer facing staff provide, plays a critical role in the success of their business.

All too often great service goes unrecognised and it goes back to that old saying – “Behaviour breeds behaviour” By recognising those who are giving great customer service and sharing what they do best, others can learn and improve the service they provide.

We all like to receive a good service but rarely acknowledge when we receive it. There is no better feeling as a member of staff than being told by your customer that the service you have given was great. The focus of the week is recognising good customer service and those who provide it.

As the UK’s economy has evolved to one of a service bias, we have become an evermore demanding nation and retailers have had to focus on the service they give their customers. Some have succeeded while many have failed. Those who have succeeded reap the benefits of increased customer advocacy and loyalty and ultimately have a positive impact on the bottom line.

National Customer service week takes place on 5th - 11th October 2009. For more details about how you can get involved visit www.nationalcustomerserviceweek.com